Business
6 min readEnterprise commerce requires more than basic product listings and checkout functionality. You need performance at scale, flexible architecture, and deep integration capabilities across systems. In a market filled with platforms optimized for small businesses, only a few stand out as purpose-built for complex, high-volume enterprises.
Here are the top five enterprise eCommerce platforms for 2025 — and guidance to help you choose the right fit.
Adobe Commerce remains one of the most recognizable names in enterprise eCommerce, especially among businesses that prioritize deep customization. Backed by Adobe's ecosystem, it’s designed for retailers and manufacturers with complex product catalogs and demanding merchandising needs.
Enterprise Strengths: Adobe Commerce has strong design capabilities for multi-storefronts, advanced promotions, and layered personalization. The platform integrates tightly with Adobe Experience Cloud, enabling content-rich, personalized experiences across channels. It supports B2B and B2C commerce on the same stack and offers robust APIs for headless and hybrid implementations.
Enterprise Limitations: Its flexibility comes at a cost. Adobe Commerce typically requires a dedicated development team or agency partner to manage updates, deployments, and performance optimizations. Total cost of ownership can quickly climb due to hosting, performance, customization, and maintenance needs. It also lacks the agility and decoupled structure of truly composable platforms.
Ideal Use Case: Best suited for companies with strong in-house technical capabilities who prioritize content and personalization at scale and are already embedded in the Adobe ecosystem without large/complex catalogs, or a need to have performance at scale.
Salesforce Commerce Cloud is an enterprise-grade platform used by some of the world’s largest retailers. It offers deep CRM and marketing integration, positioning itself as a full customer engagement engine beyond just commerce.
Enterprise Strengths: The platform shines in personalization, segmentation, and omnichannel marketing thanks to its native integration with Salesforce CRM, Marketing Cloud, and Service Cloud. It supports multiple currencies, languages, and sites out of the box, and has a large partner ecosystem to support customizations and global rollouts.
Enterprise Limitations: While the core feature set is strong, Salesforce Commerce Cloud is more rigid than composable alternatives. Businesses are locked into Salesforce’s ecosystem and pricing model, and extensibility often requires certified developers or partners. Updates and innovation cycles are controlled by Salesforce, limiting autonomy, and those needing a multi-solution (B2C and B2B) platform are hindered by different back-end technologies.
Ideal Use Case: Well-suited for large B2C brands with global reach and a commitment to Salesforce's product suite without business complexities beyond single brand or site needs.
commercetools pioneered the term "headless commerce" and remains a leader in composable, API-first architecture for enterprise clients. It’s frequently used by brands looking to replatform away from legacy systems or monoliths.
Enterprise Strengths: commercetools provides a fully modular commerce architecture with over 300 granular APIs, allowing brands to compose their ideal commerce stack. It supports global commerce use cases, including multi-language, multi-currency, and multi-region operations, and integrates easily with third-party services, CMS, or custom frontends. Built on a multi-tenant cloud-native infrastructure, it scales seamlessly.
Enterprise Limitations: The platform's flexibility demands significant technical investment. Enterprises need skilled architects and developers to configure, integrate, and manage their environment, and must rely on customizations at the API layer.
Ideal Use Case: Ideal for enterprises with mature engineering teams or system integrators that are comfortable giving away control of their commerce infrastructure and user experience to SaaS providers.
Spryker is a German-based platform focused on B2B and marketplace scenarios. It supports both headless and packaged business capabilities (PBCs), with a strong focus on developer enablement and modularity.
Enterprise Strengths: Spryker is architected to support complex B2B commerce, including quotes, procurement flows, and customizable product configurations. It also includes tools for building marketplaces, IoT commerce, and mobile-first applications. Their GLUE API layer enables robust integrations across services and channels.
Enterprise Limitations: Spryker’s U.S. presence is still growing, and its ecosystem of third-party integrations is less mature than platforms like Adobe or Salesforce. Its modular architecture can present a learning curve, like Adobe is built on technology which has performance issues at scale, and like commercetools, it requires a strong technical foundation to implement effectively.
Ideal Use Case: Best for manufacturers, distributors, or retailers launching composable B2B commerce or multi-vendor marketplaces with highly specific business requirements without large/complex catalogs, or a need to have performance at scale.
Broadleaf Commerce is a modular, customizable commerce framework that balances enterprise flexibility with real-world business needs. Unlike many composable platforms that require full-stack development from scratch, Broadleaf offers a middle path with plug-and-play modules that can be tailored as needed.
Enterprise Strengths: Broadleaf provides strong support for both B2B and B2C commerce, with advanced features like contract pricing, account hierarchies, custom checkout workflows, and multi-site management. Its Spring-based framework integrates well into existing Java ecosystems, and its modular architecture supports phased migrations using the strangler pattern. Unlike Shopify Plus or BigCommerce, Broadleaf offers true composability without vendor lock-in.
Enterprise Limitations: Broadleaf is not a fit for SMBs or those looking for a simplified SaaS solution. Enterprises should come prepared with IT resources or an implementation partner, especially when pursuing large-scale migrations or complex feature builds.
Ideal Use Case: Ideal for mid-market and enterprise companies seeking a balance of flexibility and speed, particularly in industries like retail, distribution, telco, and manufacturing where business models and systems are highly customized and performance at scale is critical.
Every platform on this list serves a purpose, and each brings strengths to specific business models. But when it comes to enterprise-grade commerce, not all platforms are built to scale with your complexity.
Salesforce Commerce Cloud is robust but often too rigid and expensive for businesses that need flexibility. Adobe Commerce offers design power, but that power comes at the cost of developer resources and total cost of ownership. commercetools and Spryker provide composability, but they often require an in-house engineering team to make full use of their frameworks, each with issues performing at scale, either due to their underpinning technology or focus on Software as a Service (SaaS) models.
Broadleaf Commerce offers a different path — one that combines enterprise-grade flexibility, composability, and modular architecture with the stability of a proven Java framework. Broadleaf enables you to modernize on your terms, whether through a full replatform or a gradual migration using the strangler pattern. You retain control over your architecture and integrations while gaining the agility to deliver omnichannel, B2B, and B2C experiences in one extensible platform, with the ability to host where you want - on your cloud, on premises, or on Broadleaf Cloud, a Platform as a Service (PaaS) on your choice of GCP, Azure or AWS.
If you’re an enterprise brand looking to reduce complexity, drive faster ROI, and stay in control of your tech stack, Broadleaf Commerce should be at the top of your list.
Looking for an enterprise platform that won’t box you in? Broadleaf is built to evolve with your business, not against it.